Celebrating the history of music and fashion, this activation featured a number of interactive booths and denim DIY engagements including a Rock n’ Roll listening booth, DIY station for customizing denim, and tv for watching Rock n’ Roll concerts. Instagrammable moments were created with large props, such as a life-size London telephone booth with a working phone line, giant cassette tapes, and unique photo booths decorated with punk imagery, playful graffiti, fun fur, and neon signs.
