Topshop – The Style Social shopping event at Hudson’s Bay
Located outside of the Topshop store in the flagship Hudson’s Bay, shoppers at the event could enter a stylish ‘70s inspired monochromatic pink living room. Record player with rotating branded LPs, lava lamp, retro television set, furniture, decorations and accessories—the goal was to create a space that embodied the Topshop brand and gave multiple opportunities for social media moments for themselves and their friends.